Thoughts on Celebrity and the race pandemic.

What is the actual point of celebrity?

I personally feel quite indifferent about celebrities. They’re humans, I appreciate those whose talents contribute to culture, and I don’t follow those who don’t. There’s no-one that I would fawn over (save maybe queen B). I don’t often gossip about them. I only really listen seriously, when they have something important to say.

However, as a marketer, I understand the power of influence. I see the point of celebrity during this time of crisis as a critical moment for them to use their…