Being in the business of Identity.

Am I altering your aura, your ideas, your dreams…? ~ Audre Lorde

Throughout this COVID-induced period of stillness and self-reflection, I, like everyone else, have been evaluating my purpose, my role, my work, and the relation of these things to my ‘identity’. As someone who’s been in PR and Marketing for close to a decade, in and around the fashion/beauty/entertainment industries, I’ve fallen in and…



Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Samira Amalia Ibrahim

I like big ideas, uncomfortable truths, awkward humor and wine by the bottle.